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HI, I'M SHANNON

I’m an Art Director and Senior Designer with 14+ years leading omnichannel brand campaigns, high-volume content production, and performance-driven creative across DTC and retail. I specialize in concept development, photoshoot direction, catalog and lookbook design, and conversion-focused ecommerce and social storytelling — delivering cohesive creative that supports multi-million-dollar seasonal revenue periods.

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Equally, I’m a traveler, hiker, and curious explorer who brings global inspiration into my work. I believe great design isn’t just about aesthetics — it’s about story, emotion, and connection. I thrive in collaborative environments, love solving problems alongside cross-functional partners, and take pride in mentoring and uplifting emerging creatives. Every project is an opportunity to spark curiosity and help audiences see and experience more.

vegas-shannon

The technical side:

I bring deep expertise in art direction and senior-level design execution, with the ability to own projects from concept through delivery. My capabilities include developing scalable design systems, leading photoshoot art direction, and producing high-impact creative across ecommerce, catalog, social, video, and in-store environments

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I’m fluent in Adobe Creative Suite and modern collaboration tools, and I excel at optimizing workflows, preparing files for production, and ensuring visual accuracy and consistency across deliverables. I partner effectively with merchandising, marketing, and digital teams to align creative decisions with business goals and customer needs.

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As a versatile problem-solver, I navigate fast timelines and multiple priorities with clarity and efficiency—translating insights into work that is strategic, brand-right, and built to drive performance.

Memphis-shannon

Skills:

  • Adobe Creative Suite

    • InDesign 

    • Photoshop 

    • Illustrator

  • Figma

  • Google Suite

  • Midjourney

  • Art Direction

  • Problem Solving

  • Attention to Detail

  • Collaboration

  • Time Management

  • Project Management/Organization

  • Leadership

Education:  Bachelor of Fine Arts - Visual Communication | Illinois Institute of Art - Chicago

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